How to Make and Distribute a Dog Walking Flyer

After a business card, your dog walking flyer will probably be your best advertising tool. Here's how to design and distribute a dog walking flyer you can be proud of, plus a free download of two different flyers that you can use as a template.

A flyer is one of the best advertising tools you have when you're first starting out. Your flyers do not need to be professional printed, and they do not even need to be professionally designed, though our two free flyer templates available below were professionally designed. All you need to make a bunch of flyers is a text editing program, a printer, paper, and either tape or thumbtacks to put up the flyers.

What to Put on Your Flyer

As you sit down to design your flyer, think about how it will be seen by prospective clients. It will need to catch their eye, so the headline will need to be big. It will need to answer enough of their questions so they think they need your services enough to either call you or visit your website, so be specific about what kind of services you offer (pet sitting, too, or just dog walking... maybe dog running?). Seriously consider including your prices, even though this gives information to your competition. While it goes let them know what you are charging, it also really helps your customers remember you and your services, and know that you are in their price range.

The next information to include is how to contact you. Include your phone number, email address, and web site if you have one. If possible, consider making little pull stubs on the bottom of each flyer, and cutting the lines between the pull stubs so prospective clients can take a mini business card with them to call you later, when they're not dashing for another appointment. On the stubs, put your company name (which should telegraph that you do dog walking, or you'll have to include what you do, too) and your phone number and website. Having mini pull stubs is helpful because if you check the flyers a week later, you'll know how much interest there was in the flyer based on how many pull stubs are left.

Distributing Your Flyers

Once you've got about two dozen flyers printed out, grab some tape or some thumbtacks and head out into your neighborhood. You'll immediately know of at least six good public message boards to hang your flyers on. After you've posted there, head over to any dog or pet-related business near you. Some businesses like you to ask before you post a flyer on their board, so be polite and check first. If possible, introduce yourself and tell them a bit about what you want to do with your business. They may be able to give you the names and contact information of your first clients.

Keep posting flyers. Go to day care centers and libraries, commuter train stations and air port shuttle stops, restaurants and bars. Hospitals are a great source for clients, even if they will only need your services for awhile. Do not be afraid to introduce yourself and be proactive about asking if someone might need dog walking services. And be sure to check on the flyers you've posted about a week after you first put them up -- they may get covered up by other flyers, or prospective clients may decide to just grab the whole flyer so they will remember to call you later.

Dog Walking Flyer Templates

You can use these two templates for your business. There's no charge, but you will need Microsoft Word to edit the files.

Here's dog walking flyer template #1, plus its image
Here's dog walking flyer template #2, plus its image

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How to Start a Dog Walking Business

How to Write a Dog Walking Business Plan

Dog Walking for Children and Teens

Dog Walking Services: Dogs' Day Out

Be the Best Dog Walker in Your Town

How to Handle Aggressive Dogs

How to Get a Dog Walking Job

Dog Walking Franchises

Additional Dog Services to Offer

Walking Puppies

How to Advertise and Promote a Dog Walking Business

How to Get Insurance for Your Dog Walking Business

How to Get Experience with Dog Walking and Dog Training

Pricing Your Dog Walking Services

Would You Make a Good Dog Walker? 5 Questions to Ask Yourself to Find Out

How To Interview Clients: The Owners and Their Dogs

Dog Training Basics Every Dog Walker Must Know: Dog Walkers' Obedience Training

Dog Walking Safety Tips

Dog First Aid

Dog Walking Etiquette

Dog Walking Flyers

Dog Walking Business Names

How to Stop a Dog Fight

Dog Walking Business Cards

Dog Walking Rates

Dog Walking Tips

Reviews of Dog Walking Business Books

Dog Walking Forms